MarketEntry.EU
Go-to-Market Strategy & Operations
Expanding into Europe? Let’s move ahead.
We address the real challenges — operational complexity, market entry hurdles, and connecting with the right people. Whether you're targeting clients, strategic partners, or licensees, we help you get in front of key decision-makers. Looking for funding or access to EU grants? We’ve got you covered. Sleeves up — we get the job done.
Services
International business expansion is a unique journey, and your company’s situation, plans, timeline, and expectations are distinct from any other. At MarketEntry.EU, we recognise this individuality and offer bespoke service packages to support your business at every stage of its growth.Among our comprehensive range of solutions, three services stand out for their popularity and effectiveness:
Helping Hand: We provide practical support tailored to your needs.
Opening Doors: We connect you directly with decision-makers.
Funding Support: We assist in securing the financial resources.Explore our tailored solutions in the table below, designed to perfectly align with your business objectives. As your dedicated business concierge, we go beyond the ordinary — making the impossible possible.
Service Packages
| CONSULTANCY | MARKET INTELLIGENCE | FUNDING | STRATEGIC PARTNERSHIPS | SALES | MANAGEMENT SERVICES | MARKETING | LOGISTICS | BUSINESS GROWTH | ACADEMY |
|---|---|---|---|---|---|---|---|---|---|
| Business Growth Strategy | "Helping Hand" (first steps from the distance) | Find me Investors | Find me Distributors, | Open Doors | Country Management | Landingpages, Websites, Social media | Custom Clearance | Team Recruitment | Intercultural Aspects |
| Feasibility, Risk & ROI Analysis | Market Scan (Performance of Key Success Factors) | Get me EU subsidies | (Master-)Licencees | Sell my Product | Account Management | Prompt Engineering | Warehousing | Entity Setup | Business Development Management |
| Go-to-Market Concept | In-depth Market Study | Color text | or any other strategic partner | Customer Service | Order Management | Scheduling Quality Meetings | Transportation | Multi-national Scaling | Pitching & Negotiations |
About
Getting your business into Europe and manage the complexity of international growth.
MarketEntry.EU was founded in 2021 by Andreas Lakebrink (Germany) and Nanco Eelman (The Netherlands), both seasoned business development professionals with over 20 years of international experience each. Andreas brings a commercial background, specializing in the Food & Beverage industry and Information Technology, while Nanco is a professional engineer with expertise in heavy industry and environmental sectors.This unique yet highly effective blend of skills has greatly shaped the solutions, modules, and processes we offer. Today, we provide flexible service packages that can be tailored to the specific needs of clients across various industries.Europe is an attractive but extremely competitive market, making an entry a complex challenge. By leveraging our experience, we provide pragmatic, results-driven solutions that streamline processes, ensuring a smooth and efficient path to success.
Contact
It's always worth a 30 minutes chat. Get in touch with our founder Andreas.
| Mail: | andreas@ marketentry. eu |
| Phone/WhatsApp: | +49 175 846 5 847 |
| Office Address: | MarketEntry.EU - Industriestr. 2 - 65779 Kelkheim/Frankfurt - Germany |
Easy Mail:
Book a Call:
LinkedIn Profile:
Industries
MarketEntry.EU initially focused on the Food & Beverage and Information Technology sectors. The insights gained there helped us refine our modules and processes.
Industries
Today, we confidently state that we can serve almost any industry. Unless we have specific insights in-house, we strengthen our teams with external insiders of your industry in your target country.
Selected Showcases
Sustainability
Proj. Energy Storage Systems
- Deep Market Insights in a new country
- Identification of strategic partners
- Opening DoorsProj. Air-to-Water
- Find me an Investor
- Concept for international growth
Manufacturing Industries
Proj. Digitalization
- Ideal Customer's Profile
- Opening DoorsProj. Technical Yarn
- Innovation in Textile Industry
- Identification of collaboration partners
- Opening doors
Medical Devices
Proj. MD Development
- Prototype engineering
- Opening Doors to Customers
- and potential PartnersProj. MD Distribution
- Distribution strategy across Europe
- Identification of Distributors
- Opening DoorsProj. MD Innovation
- Find Me an Investor
- Opening Doors to Industrial Partners
Information Technology
Proj. Machine Learning
- Python-based hyperparameter optimization
- Automotive and Chemical IndustryProj. IT Development
- Custom apps for mobile & web
- Opening Doors to customersProj. Metaverses
- Developing show cases
- Launch and expansion concept
Gastronomy
Proj. Digital Process
- End-to-End solution
- Marketing incl. landing page a.o.
- Launch in Europe
- Handover to client's new teamProj. Ghost Kitchen
- Search for licencee candicates
- Pre-qualification and -trainingProj. Plant based Food
- Opening Doors to HORECA
- Distributors and direct business
Consumer Goods
Proj. Softdrink
- "Feeling the market temperature"
- Listing at a leading retail-chainProj. Spirits
- Indirect via distributors
- Direct to retail-chains
- Setup of logistic structures
References
MarketEntry.EU initially focused on the Food & Beverage and Information Technology sectors. The insights gained there helped us refine our modules and processes.
Industries
Today, we confidently state that we can serve almost any industry. Unless we have specific insights in-house, we strengthen our teams by external insiders of your industry in your target country.
Achievements in clients' projects
| INDUSTRY | REFERENCE | TASK | RESULT |
|---|---|---|---|
| Automotive IT | An automated solution of Python based optimizing algorithms from GER to GER | Increase visibility at a very specific small target group, get in touch with prospects | Increased the followership from 13(!) to 937 plus 2 sales meetings within 6 months |
| Beverage / B2C | A soft drink brand from Italy to GER | Proof-of-concept, check market acceptance in 5-10 supermarkets | Placed the brand in 8 supermarkets, then achieved a nationwide listing in a retail group with 11000 stores within 5 months |
| Cashier Systems | Multiple cashier systems for HORECA and retail from NL to GER | Develop the Go-to-Market concept, iInvestigations about local legislation, identification of local service partners, pilot project | Sorted out the competitive landscape, legal requirements, technical certifications, focus market, selected a local technical service partner, identified pilot customer |
| Energy storage systems | Energy storage systems to expand from the NL to the UK | Generate insights of the market, develop network, arrange meetings with decision-makers | Evalutated go-to-market concept, detailed insiders knowledge, opened communication channels |
| Food waste / investment | A solution indicating the quality of food independent from the calculated expiry date from ISR | Find me an investor based on a professional pitch deck | Introduced the solution to selected potential investors |
| Health / investment | A solution against sleep apnoa from ISR | Revise the pitch deck and optimize it for fund raising purposes | Optimized the pitch deck, introduced the solution to selected potential investors |
| Hospitality IT | A digital solution for restaurants from Singapore to GER and NL | Arrange meetings with restaurants of a certain ideal-customer-profile | 12 on-site appointments, 1 amusement park, 1 international group with 80 restaurants within 11 months |
| Hospitality Licence | A ghost kitchen concept from UK to NL and GER | Identification of prospects as licencees, preselection and training | Identified 3 prospects and prepared them until the read-to-sign level, plus 7 promising candidates within 6 months |
| LED foils | A LED-foil system from China to NL and GER | Develop a sales-representative network | 3 sales plus one meeting with decision-makers of an ice-hockey arena within 4 months |
| Medical device development | Expertise in prototyping from Israel to GER | Arrange meetings with potential customers and collaboration partners | 8 meetings with decision-makers within 2 months; some of them with the potential of a strategic partnership |
| Plant based food | Individual frozen meals on premium level, manufactured in Asia to GER | Arrange meetings with purchase managers of restaurant chains and cantines | Prepared meetings with decision-makers of 2 canteen chains and 1 exclusive food provider to a franchise brand with 90 restaurants within 4 months |
| Textile / B2B | Organic textile brand from Turkey to GER and NL | Take-over of sales | 6 quotations sent to B2B leads, one sales closed with a large gym-chain within 4 weeks |
| Textile / manufacturing | A technical textile yarn from Sweden to GER | Arrange meetings with potential collaboration partners | 6 meetings with decision-makers of strategic business partners within 2 months |
ImpressumMarketEntry.EU ist eine Marke der
STEX Germany UG (haftungsbeschränkt)
Geschäftsführer: Andreas Lakebrink
Wilhelmstr. 7
65779 Kelkheim
DeutschlandTelefon: +49 (0)175 / 8465847
E-Mail: andreas@ marketentry. euRegistergericht: Amtsgericht Königstein
Registernummer: HRB 11330Umsatzsteuer-Identifikationsnummer gem. § 27 a Umsatzsteuergesetz: DE355601212Redaktionell Verantwortliche:
Andreas Lakebrink, Wilhelmstr. 7, 65779 Kelkheim, Deutschland
ImprintMarketEntry.EU is a brand of
STEX Germany UG (haftungsbeschraenkt)
Managing Director: Andreas Lakebrink
Wilhelmstr. 7
65779 Kelkheim
GermanyPhone: +49 (0)175 / 8465847
Mail: andreas@ marketentry. euReg. Court: Amtsgericht Koenigstein
Reg.nr.: HRB 11330VAT-ID:
DE355601212Editorial responsible:
Andreas Lakebrink, Wilhelmstr. 7, 65779 Kelkheim, Germany